iTrip® is a network of professional short-term rental property managers operating in over 100 destinations across North America. When a rental is managed by iTrip’s property managers - each a local business owner in the market they operate - the homeowner can expect up to 25% more revenue per year compared to self-managing.
One of these iTrip managers is Kevin Copeland in Nashville, Tennessee. As of summer 2023, he oversees 90 properties, and leverages iTrip and Vrbo to boost his average daily rates and occupancy, thus outpacing competitors by 25%.*
Finding someone to manage your vacation rental can be difficult. An ideal property manager should not only look after your short-term rental and drive income, but also care about guests and understand the destination.
That’s why each iTrip destination is owned and managed by a local property management team who receives corporate support from experts in software, marketing, SEO and other aspects of operations.
Kevin’s team provides boutique-level services to owners and a perfect experience for every guest. With Nashville’s famous restaurants and music venues, a vacation in Music City can be described as “on-the-go” rather than relaxing. That’s why here, unlike in other destinations, guests tend to use vacation rentals as a place to sleep rather than spending extensive time indoors. To better cater to these guests, Kevin’s team focuses on the cleanliness and functionality of their vacation rentals. Their goal is to never let a home be a distraction to the guests’ experience in the city.
“The great connection between Vrbo and iTrip allows us to better communicate with the guests and help identify what they are looking to get out of their time in Nashville,” explains Kevin. “We work hard as a team to meet their expectations. We also appreciate the help of our huge network of vendors and partners in the Nashville short-term rental space to create what guests want.”
No wonder this portfolio of homes managed by Kevin’s team achieved an average of 4.8-star rating on Vrbo!
“iTrip’s software and Vrbo give us the ability to reach guests and provide them with personalized experiences,” says Kevin. “Vrbo is the best platform for our business. Bookings from Vrbo accounted for 63% of our revenue year-to-date.”**
Not all vacation rental properties in Nashville are equal. Location, walkability, and amenities are a few comparisons that help set rates based on overall occupancy and length of time before available dates. For an individual host, this work can be time-consuming. Why not let a local property manager who is familiar with the market do the work?
“Striving to outpace a particular peer group in both rate and occupancy is what allows iTrip property managers to outpace the overall market and boost our investors’ returns,” says Kevin. “Hosts from all over the country trust me to manage their properties, and iTrip allows me to be a better steward to them.”
Empowered by iTrip’s and Vrbo’s technology, the historical data, and industry performance within Nashville, Kevin’s short-term rentals outpaced competitors by 25%.*
As shown, vacation rentals managed by iTrip’s experienced property managers perform well on Vrbo.
iTrip’s short-term rental homeowners love:
Contact iTrip today to list your short-term rental or vacation property: itrip.net/get-listed
* Data from 05/2022-05/2023. ADR in Nashville $334, and iTrip Nashville franchise ADR $418. Source: seetransparent.com
** Data from 01/2023 - 05/2023. Total revenue is $2.5m, of which $1.6m came from Vrbo bookings.