In Baeza, visitors can experience firsthand a rich tapestry of history and culture. The Old Town, a UNESCO World Heritage site, is renowned for its Renaissance architecture, with great landmarks such as the stunning Cathedral of Baeza, showcasing a blend of Gothic and Plateresque styles. The Plaza del Pueblo, a charming square, serves as a central hub where travellers can enjoy local cafés and the atmosphere of the town.The Palacio de Jabalquinto, famous for its intricate façade, is another highlight, often admired for its unique blend of Gothic and Mudéjar elements. Additionally, the nearby University of Baeza, one of the oldest in Spain, is a fascinating site with its historic buildings and beautiful courtyards.