The peak season for visiting Martina Franca is from July to September, with August being the most popular month among travelers. This vibrant period draws visitors keen to experience the lively option of the local festivals, explore the charming old town, and enjoy the warm Mediterranean weather. With temperatures typically ranging from the mid-70s to mid-90s Fahrenheit, you can expect plenty of sunshine, great for outdoor explorations and enjoying the stunning landscapes of Puglia.
During these summer months, the town comes alive with cultural events, delicious food markets, and opportunities to visit nearby beaches. It's an ideal time for those who thrive in a bustling environment, seeking both adventure and relaxation.
For travelers who appreciate good value, consider planning your visit in October. This month marks the beginning of the low season, bringing fewer crowds while still allowing you to enjoy the beautiful autumn scenery. The weather remains mild, typically in the low 60s to mid-70s Fahrenheit, offering a comfortable climate for sightseeing and leisurely strolls through the picturesque streets of Martina Franca.
Ultimately, your choice of when to visit should align with your preferences for lively experiences versus a more tranquil getaway.