Privacy Statement

Last Updated: 31/10/2023
Vrbo, part of the Expedia Group, (“we” or “us”) values you as our customer and recognizes that privacy is important to you. This Privacy Statement explains how we collect, use, and disclose personal information when you use our platform and associated services, your rights in determining what we do with the information that we collect or hold about you and tells you how to contact us.
Privacy Statement Summary
This is a summary of our Privacy Statement. To review our Privacy Statement in full, please click here, or scroll down.
What does this Privacy Statement cover?
This Privacy Statement is designed to describe:
  • How and what type of personal information we collect and use
  • When and with whom we share your personal information
  • What choices you can make about how we collect, use, and share your personal information
  • How you can access and update your personal information.
What personal information do we collect and use, and how do we collect it?
We collect personal information when:
  • You give us the personal information
  • We collect it automatically
  • We receive it from others
When you create an account on one of our sites, sign up to receive offers or information, or make a booking using our platform, you give us your personal information. We also collect such personal information through automated technology such as cookies placed on your browser, with your consent where applicable, when you visit our sites or download and use our apps. We also receive personal information from affiliated companies within Expedia Group, as well as business partners and other third-parties, which help us improve our platform and associated tools and services, update and maintain accurate records, potentially detect and investigate fraud, and more effectively market our services.
Your personal information may be shared for several purposes, including: to help you book your travel and/or vacation, assist with your travel and/or vacation stay, communicate with you (including when we send information on products and services or enable you to communicate with travel providers and/or property owners), and comply with the law. The full Privacy Statement below details how personal information is shared below.
You can exercise your data protection rights in various ways. For example, you can opt out of marketing by clicking the “unsubscribe” link in the emails, in your account as applicable, or contacting our customer service. Our Privacy Statement has more information about the options and data protection rights and choices available to you.
More information about our privacy practices is in our full Privacy Statement. You can also contact us as described below in the “Contact Us” section to ask questions about how we handle your personal information or make requests about your personal information.

Privacy Statement

Collection and Use of Your Personal Information

You will find in this section information about:
  • the types of personal information that we collect and use,
  • how we collect and use it,
  • the purposes for which we collect and use it, and
  • the lawful basis we rely on to collect and use it.

Lawful bases for processing:

In the tables below, you will find the lawful basis we rely on to collect and use your personal information.
In summary, we will collect personal information from you only when one of the following lawful bases applies:
  • Consent: this means that we will process your personal information where you have given your consent to do so (e.g., sending you marketing communications where consent is required).
  • Legal obligation: this means that we will process your personal information where we have a legal obligation to collect personal information from you such as where it is necessary to use your transaction history to complete our financial and tax obligations under the law.
  • Performance of a contract: this means that we will process your personal information where the personal information is necessary to perform a contract with you (e.g., manage your booking, process payments, or create an account at your request),
    • If we ask you to provide personal information to comply with a legal requirement or to perform a contract with you, we will make this clear at the relevant time and advise you whether the provision of your personal information is mandatory or not (as well as of the possible consequences if you do not provide your personal information).
  • Legitimate interest: this means that we will process your personal information where the processing is in our legitimate interests and not overridden by your rights (as explained below),
    • Certain countries and regions allow us to process personal information on the basis of legitimate interests. If we collect and use your personal information in reliance on our legitimate interests (or the legitimate interests of any third-party), this interest will typically be to operate or improve our platform and communicate with you as necessary to provide our services to you, for security verification purposes when you contact us, to respond to your queries, undertaking marketing, or for the purposes of potentially detecting or preventing illegal activities. While the concept of legitimate interest only exists in certain countries and regions, we balance our usage of your personal information against your rights globally.

Categories of Personal Information We Collect and Use

We collect personal information for the following purposes:
  • Platform Usage and Booking Purposes – including to:
    • Enable your booking, verify your identity, and for travel insurance purposes.
    • Book the requested travel or enable vacation property booking.
    • Provide services related to the booking and/or account.
    • Create, maintain, and update user accounts on our platform and authenticate you as a user.
    • Maintain your search and travel history, accommodation and travel preferences, and similar information about your use of Expedia Group’s platform and services, and as otherwise described in this Privacy Statement.
    • Enable and facilitate acceptance and processing of payments, coupons, and other transactions.
    • Administer loyalty and rewards programs.
    • Collect and enable booking-related reviews.
    • Help you to use our services faster and easier through features like the ability to sign-in using your account within the online services and sites of some of the Expedia Group brands.
  • Communications and Customer Service Purposes – including to:
    • Respond to your questions, requests for information, and process information choices.
    • Enable communication between you and the travel supplier like hotels and vacation property owners.
    • Contact you (such as by text message, email, phone calls, mail, push notifications, or messages on other communication platforms) to provide information like travel booking confirmations and updates, emergency notifications, or for other purposes as described in this Privacy Statement.
  • Marketing Purposes – including to:
    • Contact you (such as by text message, email, phone calls, mail, push notifications, or messages on other communication platforms) for marketing purposes.
    • Analyze information such as browsing and/or purchase history and use the result to optimize advertising and marketing in accordance with your interests and preferences.
    • Measure and analyze the effectiveness of our marketing and promotions.
    • Administer promotions like contests, sweepstakes, and similar giveaways.
    • Deliver targeted advertising and advertising based on your profile. Our Cookie Statement further explains how we use cookies and similar tracking technology.
  • Market Research, Analytics, and Training Purposes to improve our Services – including to:
    • Conduct surveys, market research, and data analytics.
    • Maintain, improve, research, and measure the effectiveness of our sites and apps, activities, tools, and services.
    • Monitor or record calls, chats, and other communications with our customer service team and other representatives, as well as platform communications between or among partners and travelers for quality control, training, dispute resolution, and as described in this Privacy Statement.
    • Create aggregated or otherwise anonymized or deidentified data, which we may use and disclose without restriction where permissible.
  • Security and Compliance Purposes – including to:
    • Promote security, verify identity of our customers, prevent and investigate fraud and unauthorized activities, defend against claims and other liabilities, and manage other risks.
    • Comply with applicable laws, protect our and our users’ rights and interest, defend ourselves, and respond to law enforcement, other legal authorities, and requests that are part of a legal process.
    • Comply with applicable security and anti-terrorism, anti-bribery, customs and immigration, and other such due diligence laws and requirements.
We collect the following categories of personal information for the following purposes:
Personal Information Category
Purposes for collection
Sources of Personal Information
Lawful basis
Government issued identification data – including passport, driver’s license, government redress numbers, country of residence, tax identification number (for property owners)
  • Platform Usage and Booking Purposes
  • Security and Compliance Purposes
  • Directly from you
  • From other Expedia Group companies
  • Legal obligation
  • Performance of a contract with you
Identification data – including name, username, email address, telephone number, as well as home, business, and billing addresses (including street and postal code)
  • Platform Usage and Booking Purposes
  • Communication and Customer Service Purposes
  • Marketing Purposes