THE TRUE NORTH Presents… 🌆 539 Bay St Lakeview Condo | Walk to Downtown & Beach ➠ 102W
West Grand Traverse Bay sets the rhythm of the stay at this modern two-bedroom condo near downtown Traverse City.
Located approximately 300 feet from the water and less than a mile from downtown, Unit 102W makes it easy to move between quiet mornings overlooking the bay and afternoons exploring restaurants, shops, waterfront trails, beaches, and seasonal festivals. Return after a day out for dinner on the private covered patio or gather beside the shared lakeside firepit as the sun sets.
With two bedrooms, two full bathrooms, a complete kitchen, and space for up to six guests, the condo offers an inviting base for families, couples, wedding guests, festival visitors, and travelers bringing a pet.
Perfect For
Family vacations, couples traveling together, wedding weekends, seasonal festivals, beach trips, pet-friendly stays, and longer visits that benefit from a full kitchen and private laundry.
The Condo2 bedrooms | 2 full bathrooms | Sleeps up to 6
• Primary bedroom with 1 King-size bed, en-suite bathroom, lake views, and patio access
• Guest bedroom with 1 Queen-size bed
• Living room with sleeper sofa and provided linens
• Second full bathroom accessible from the hallway
• Open living and dining area
• Fully equipped kitchen
• Private covered patio with outdoor dining
• Unobstructed West Grand Traverse Bay views
• Smart TVs with streaming access
• High-speed WiFi
• Central climate control
• Full-size in-unit washer and dryer
• One dedicated on-site parking space
• Linens, bath towels, and starter toiletries provided
Two full bathrooms add convenience for groups, while the sleeper sofa provides additional flexibility in the living area.
Bay Views and Outdoor Living
The private covered patio extends the living space toward West Grand Traverse Bay. Begin the morning with coffee overlooking the water, enjoy an outdoor meal between activities, or settle in as the evening light changes across the shoreline.
Sandy beach access is approximately 300 feet from the condo. Guests can also follow nearby waterfront trails, stroll along the bay, or gather around the shared lakeside firepit at sunset.
Living and Dining
The bright living area offers a comfortable place to reconnect after a beach day, festival, or afternoon downtown.
Relax with a movie on the Smart TV, plan the next day around the dining table, or step onto the patio to enjoy the view. The open layout keeps the kitchen, dining area, and living room connected while still giving guests space to settle in.
Kitchen
The fully equipped kitchen supports everything from quick breakfasts to relaxed dinners at home.
• Full-size appliances
• Cookware, dishes, and utensils
• Coffee and basic kitchen essentials
• Indoor dining space
• Direct connection to the living area
Traverse City's restaurant scene is less than a mile away, allowing guests to alternate easily between dining out and enjoying meals at the condo.
Explore Traverse City
The location brings together lake access and genuine proximity to downtown Traverse City.
• Downtown Traverse City — approximately 0.9 miles
• West End Beach — approximately 0.7 miles
• Open Space and festival grounds — nearby
• Cherry Capital Airport — approximately 6 miles
• Horse Shows on the Bay — approximately 8 minutes
• Wineries, breweries, restaurants, shopping, and waterfront recreation — throughout the surrounding area
The nearby Open Space hosts the National Cherry Festival and other seasonal film, beer, wine, and music events. Schedules and availability vary by season.
True North Touches
A bottle of Chateau Chantal Celebrate sparkling wine awaits at check-in, together with complimentary access to Iron House Gym.
Guests may also request personalized services through THE TRUE NORTH concierge team, including:
• Private chefs
• Professional photographers
• Event planners
• In-home massage
• Grocery delivery
• Pre-arrival refrigerator stocking
• Celebration experiences
Optional services must be arranged in advance and may carry additional charges.
True North Local Partners
Guests receive access to special offers from participating local businesses:
• 30% off tastings and bottles at Chateau Chantal Winery
• 10% off wine tours with The Magic Shuttle Bus
• 5% off boat rentals with Legacy Boat Rentals
• 10% off rentals and tours at Paddle TC
• 15% off classes at Original Hot Yoga
• $5 off a $50 purchase at Edson Farms Natural Food Market
• 10% off at Playa Bowls
• Free cookie and 25% off your order at Bay Bread Company
Availability, restrictions, and exclusions may vary by business.
Arrival and Property Information
A personalized keypad code will be provided before arrival for convenient self-check-in.
• One dedicated on-site parking space
• Starter household supplies included
• Linens and bath towels provided
• In-unit washer and dryer
• Short-term, weekly, and monthly stays available
• Daily housekeeping is not included
Pet Policy
Pets are welcome when disclosed at the time of booking.
• Pet fee: $100 per pet, per day
• All pets must be included in the reservation
• Additional cleaning or damage charges may apply when necessary
Damage Protection
Complimentary damage protection is included with eligible reservations:
• Up to $1,000 in coverage for OTA bookings through platforms such as Airbnb and Vrbo
• Up to $1,500 in coverage for reservations made directly through THE TRUE NORTH
Coverage may apply to accidental damage, minor breakage, and qualifying non-negligent incidents above the applicable $50–$100 threshold.
Parties, intentional damage, missing items, excessive cleaning, and damage associated with unauthorized guests are not covered. Terms, conditions, and exclusions apply.
Good to Know
• Maximum occupancy: 6 guests
• Accurate guest count required when booking
• A $50 fee applies per unregistered guest
• No parties or events
• No smoking inside the condo
• A $1,000 penalty applies to indoor smoking
• Check-in: 4:00 PM
• Check-out: 11:00 AM
Your Lakeview Stay Near Downtown Traverse City
Start the day beside the bay, walk downtown for lunch or a festival, and return for sunset from the covered patio or an evening around the shared firepit. With uninterrupted water views, beach access nearby, and Traverse City less than a mile away, Unit 102W places the best of the area within easy reach.