The Santa Croce neighborhood turned out to be the perfect location -- close enough to the Duomo/San Lorenzo neighborhoods to be an easy walk to leading tourist sites, but not overrun by their crowds. A great selection of neighborhood restaurants, and lovely overlooks of the Arno out the front window. The flat was very spacious and very well appointed (including floor lamps in addition to overheads), comfortable furniture, a fully-equipped modern kitchen, great bathrooms and showers. And Scott, the Genteel representative, was incredibly responsive, taking truly extra steps to make sure our stay was perfect in all regards. We were delighted with our two weeks in Florence, and this apartment made it truly memorable.